Fundamentals of marketing
1992
RM
318
0-07-551288-2
Modern marketing and its environment. Target markets. Products and services. The price. Distribution. Promotion. Managing the marketing effort.
Organización Latinoamericana de Energía (OLADE) - Centro de Documentación
Blanca Guanocunga
Av. Mariscal Antonio José del Sucre N58-63 y Fernández Salvador. Quito, Ecuador
(593 2) 25 98 122
Lunes a jueves de: 09h00 a 16h00
Viernes de: 09h00 a 13h00
